A new Zyn competitor is marketing its nicotine pouches to the finance bros
Excel, from Soylent cofounder John Coogan, targets “productivity pioneers.” Julio Miles Excel is a Zyn competitor with branding straight out of Wall Street’s hustle culture. Aimed at ‘productivity pioneers,’ it’s the brainchild of Soylent cofounder John Coogan. Nicotine pouches are increasingly popular among office workers wanting a boost. A new nicotine pouch brand is looking …